The short answer: Yes, if it changes its strategy to one that embraces and augments the open web ecosystem, rather than continuing down the path of trying to compete with or replace it.
With the recent anti-Flash, pro-HTML5 buzz caused by the iPad and sites like YouTube offering HTML5-enabled video alternatives, I thought it would be useful to share my thoughts on the opportunities and struggles Adobe faces with the Flash platform. Given my propensity as a strong open-source advocate, it may seem odd that I bother to discuss this, but it’s an interesting thought experiment for me on where Flash still excels compared to the open web, and how it can leverage that to thrive as part of the world going forward.
Recently, there’s been a spat of editorials regarding custom fonts for the web—with two competing proposals (Microsoft’s EOT and embedding a TrueType font directly with the @font-face directive), as well as the well known Fahrner Image Replacement technique, and the related sIFR (Scalable Inman Flash Replacement) technique.
I’m pleased to announce yet another technique: rendering SVG font definitions using dojox.gfx, coming in the Dojo Toolkit 1.2 release!
Brad Neuberg, of the Gears team, took a stab at defining the “Open Web”. We at SitePen are very strongly in favor of the Open Web concept, because it’s the Open Web that has gotten us what we have today and will ultimately lead us to the best “web of the future”. I think that Brad does a good job laying out the characteristics that have made the web successful thus far.
The one thing that I disagree with is this part of “Transparency”: